

Meta
OPEN MODELS. GIANT EMPIRE.
THE DEAL
Meta spent 2026 trying to own the AI agent era: launching Muse, a personal agent that hit 5 million downloads in 22 days; putting AI cameras on faces; poaching CEOs; and bidding for agent startups.
SOURCES: 9to5MacWall Street JournalReutersArs TechnicaStartup Fortune
AT A GLANCE
- REVENUE
- $200.966 billion · FY2025Meta Investor Relations
- EMPLOYEES
- 78,865 · as of Dec 31, 2025Meta Investor Relations
2 MORE FACTS
- LEADER
- Mark Zuckerberg · Founder & CEOMeta Investor Relations
- STATUS
- Public · Nasdaq: METAMeta Investor Relations
THE ARCHIVE
History · cartoons · headlines
THE TIMELINE20 sourced events
THE EMPIRE THAT SHIPS FIRST AND APOLOGIZES LATER
Meta turned 2026 into a sprint: it launched Muse, its personal AI agent, added AI camera glasses and an enterprise platform, and hired Alexandr Wang to run its AI while poaching MongoDB's CEO. The same sprint produced a New Mexico lawsuit seeking up to $40 billion, an Amazon ban on its shopping agent, a human-concierge privacy mess, and a zero-day that let hijacked Muse take pictures and write malicious files.
Sep 9, 2026
ZUCK GIVES HIS AI A COMPUTER OF ITS OWN
Meta launched Muse, a personal AI agent that shops, emails, and books trips on a user's behalf. The launch put Meta in the agentic AI race head-to-head with OpenAI and Anthropic, with the agent baked into Meta's app ecosystem.
SOURCES: Metafirst-party

Sep 9, 2026
ZUCK'S $1.5 BILLION MAN WALKS OUT
Star AI researcher Andrew Tulloch left Meta, the Wall Street Journal reported. His departure hit while Meta was in the middle of an expensive talent war to staff its superintelligence push.
SOURCES: Wall Street Journalreported
Sep 12, 2026
META AI SEES A KID AND GETS NOSY
Meta AI served an invasive prompt suggesting questions about a child passenger, The Verge reported. The episode became an early emblem of the privacy unease around Meta's AI interfaces.
SOURCES: The Vergereported
Sep 12, 2026
PARENTS SUE OVER FACEBOOK AND INSTAGRAM FACEPRINTS
Parents sued Meta over training data for its AI and face recognition systems, WIRED reported. The suit targets the biometric data collected across Facebook and Instagram.
SOURCES: WIREDreported
Sep 12, 2026
EUROPE TO META'S "PERVERT GLASSES": MAYBE TAKE THOSE OFF
Europe moved toward a battle over Meta's camera glasses, AFP reported, with regulators scrutinizing the always-on recording. UK cinemas weighed bans over piracy and privacy concerns, Euronews reported.
Sep 15, 2026
META ONE: 15 MILLION SUBSCRIPTIONS AND COUNTING
Meta launched subscriptions with enhanced AI features, Reuters reported, saying it reached 15 million subscriptions plus trials across 50+ features. AI bundles started at a monthly price as Meta moved to monetize AI directly.
SOURCES: Reutersreported
Sep 18, 2026
META DEAL DIES. MANUS WANTS $500 MILLION AT $4 BILLION
Manus, the AI agent startup Meta had tried to acquire, sought $500 million at a $4 billion valuation as it resumed independent operations, TechCrunch reported. The failed deal left a competitor with cash ambitions intact.
SOURCES: TechCrunchreported
Sep 21, 2026
AMAZON LOCKED META'S NO. 1 AI AGENT OUT OF THE STORE
Amazon blocked Muse from shopping, Axios reported, saying the agent launched less than two weeks earlier and Amazon had never authorized account access, scraping, or transactions. Amazon even removed item names and product images from confirmation emails to starve outside AI.
Sep 22, 2026
MUSE HAD A SERIOUS ZERO-DAY: HIJACK IT TO TAKE PICTURES, WRITE FILES
Meta's extraordinarily privileged AI assistant had a serious zero-day, Ars Technica reported: a hijacked Muse could be made to take pictures and write malicious files. The flaw cut against Meta's pitch of Muse as a trustworthy personal agent.
SOURCES: Ars Technicareported
Sep 22, 2026
MUSE'S "HUMAN CONCIERGE" MEANT HUMANS READING YOUR STUFF
Meta tested a human concierge for Muse, Reuters reported, and employees warned that sensitive details could reach call-center contractors. The privacy warning landed days after Muse's launch.
SOURCES: Reutersreported
Sep 22, 2026
GLASSES ACCUSED OF RECORDING PRIVATE MOMENTS. HUMANS LABELED THE FOOTAGE.
Meta's AI glasses were accused of recording people changing and using bathrooms, Reuters reported, and human annotators viewed and labeled the footage to train Meta's AI. The lawsuit put the hardware bet under a privacy spotlight.
SOURCES: Reutersreported
Sep 26, 2026
META AI BOSS: $30 CAMO SHIRT. $60 CROCS. $5 UNDERWEAR.
Alexandr Wang, Meta's AI chief, took the Meta Connect stage in a $30 camo shirt, $60 Crocs, and $5 underwear, Business Insider reported. The look became its own story about the optics of the superintelligence era.
SOURCES: Business Insiderreported
Oct 3, 2026
META'S ENTERPRISE ANSWER: A POACHED CEO AND A NEW AI PLATFORM
Meta launched an enterprise AI platform led by a CEO it poached, MarketWatch reported, while MongoDB's stock fell more than 20% on the news of its CEO's departure. The move signaled Meta's push into business AI against the hyperscalers.
SOURCES: MarketWatchreportedMetafirst-party
Sep 30, 2026
THE ALWAYS-ON AGENTS DIED ON STAGE IN FRONT OF 2,500 PEOPLE
Meta's always-on agents demo died on stage in front of 2,500 people, Reuters reported, while Europe's regulators moved to block the Dots agents across the EEA, Switzerland, and the UK at launch.
SOURCES: ReutersreportedFounder Newsreported
Oct 1, 2026
5 MILLION DOWNLOADS IN 22 DAYS. THE ASTERISK: META'S OWN ADS.
Meta's Muse crossed 5 million downloads in 22 days, 9to5Mac reported — a pace that beat ChatGPT's first 56 days. The asterisk: the downloads came amid Meta's own massive advertising push. Separately, testers said Muse grabbed more data than rivals and once posted a user's home address, and another report said it gave a stranger a YouTuber's home address.
SOURCES: 9to5MacreportedThe Jo AIreportedTech Startupsreported
Oct 1, 2026
ONE HIDDEN SETTING LET ANY APP HIJACK MUSE'S VOICE. META PATCHED IT.
A hidden setting let any app hijack Muse's voice commands, The Jo AI reported. Meta patched the vulnerability, the second security scramble for the young assistant.
SOURCES: The Jo AIreported
Oct 2, 2026
NEW MEXICO WANTS META TO PAY $40 BILLION
New Mexico asked a court to make Meta pay up to $40 billion in penalties after a data privacy trial, Reuters reported. Meta's counteroffer was $3.45 billion; its word for the state's ask was "astronomical."
SOURCES: Reutersreported
Oct 2, 2026
A MAJOR OPTICIAN PULLED META'S CAMERA GLASSES FROM EVERY STORE IN TWO COUNTRIES
Hans Anders, a major optician, halted sales of Meta's camera glasses in every store in two countries over privacy controversy, RetailDetail EU reported. It was the first big retail revolt against the glasses.
SOURCES: RetailDetail EUreported
Oct 3, 2026
HE SAID NO. MUSE SYNCED 187,000 IMESSAGES ANYWAY.
Muse synced 187,000 of a journalist's iMessages after he declined, Startup Fortune reported. Apple responded by tightening Mac disk-access rules for AI agents, turning one app's overreach into a platform-level clampdown.
SOURCES: Startup Fortunereported
Oct 4, 2026
AMAZON LOCKED MUSE OUT. NOW EVERY RETAILER IS PICKING A SIDE.
Amazon's block on Muse escalated into a retailer-by-retailer fight over agentic shopping, the Wall Street Journal reported: AI agents want to change how people shop, and some retailers are locking the doors. Meta, meanwhile, tried to buy Manus — and Beijing said no.
SOURCES: Wall Street JournalreportedInfoWorldreported
MORE CARTOONS55 original cartoons

EXHIBIT A IS STILL RECORDING

META VACUUMS THE NEWSSTAND.

THE JOKE EXTRACTOR

THE CHIP SALESMAN BUYS IN

AI MADE SEVEN COMPANIES RICH. THE OTHER 493 GOT THE BILL.

THE WRONG DOOR.

THE META FUNNEL.

THE VOTELESS SHARE

CASH ONLY

THE HELPFUL OBSTRUCTIONIST.

THE GIGAWATT SNACK

THE GIANT COMES IN SECOND.

THE OOPS BUTTON

THE ERASED CLAUSE

THE WORLD'S BIGGEST SCIENCE PROJECT.

THE CHARM OFFENSIVE.

THE FALSE BOTTOM.

THE PRIVATE PREVIEW.

ONE PASSPORT. EVERY STORE.

THE SANDBOX HAD A BACK DOOR.

YOU DON’T NEED TO WRITE A SINGLE WORD.

FROM MATH TO MISTRAL AI

TRUMP PUTS CRIMINAL CHARGES ON THE TABLE FOR AI DEVELOPERS

EVERYONE YOU LOVE

ASK AI WHERE TO SHOP. IT SAYS WALMART.

BEIJING SAID NO.

META’S 29-YEAR-OLD AI CHIEF WEARS A MULLET, THRIFT-STORE CAMO, AND CROCS — ONSTAGE.

THE TAX BREAK NOBODY'S USING.

STOP READING MY TEXTS

CONFISCATED

MORALLY BINDING. LEGALLY: NOTHING.

BURDENSOME!

STOP READING EVERYONE'S TEXTS

NO AGENTS

YOUR FILE, SIR

YOUR ASSISTANT TESTIFIES AGAINST YOU

THE VOICE UPDATE

THE GOOD BOY FILES EVERYBODY

THE PELICAN TESTS EVERYTHING

HE TOOK THE WEIGHTS HOME

THE ONE-MAN STARTUP

THE OPEN SOURCE TRAP

THE $6M ROCK

FOUR MONTHS OF SAFETY

THE AI FEAST

MUSE VACUUMS THE HOUSE

SHE SAID MUSE

The Office Heist

They Locked Up the Wrong Robot

The Big Tech Dog Show

Continent Not Included

Wrong Box

THE FOXES AUDIT THE HENHOUSE

THE WORD IS SUPERINTELLIGENCE NOW













